From home decor, fashion, jewelry beauty, food and wellness, we’ve included it all in our women-owned business shopping guide. Some of our top picks for spring fashion and accessories include a trendy gold chain necklace from Gorjana, high-rise leggings from Girlfriend Collective, and ADAY’s Warm All Year Pullover. We’ve even got an everyday women’s multivitamin, salted caramel coffee and top-rated olive oil in our roundup, so you’ll be sure to find something new that you need or want in your shopping cart. Keep scrolling to support these brands and shop these 25 popular products from women-owned businesses today! Here at Parade.com, we’re all about sharing products we love with our audience. When you make a purchase on an item seen on this page, we may earn a commission, however, all picks are independently chosen unless otherwise mentioned.
Best Owned Women’s Businesses to Shop
1. The Dreamy Color Set, $44.00 at Glossier
Glossier is a women’s-based beauty and skincare company with products inspired by real people and their routines. The Dreamy Color Set on sale for $44.00 includes three top-selling makeup accents: shimmery eye glow, seamless blush, and a hydrating lip tint. The best part about this makeup trio is that it’s totally customizable—you can pick and choose from a handful of colors in each of the products.
2. Pavé Huggie Hoop, $390.00 at VRAI
Invest in a high-quality pair of 14k white gold hoop earrings by VRAI for $390.00 that will last you for years. Choose from yellow gold or rose gold and a hoop length of 10 mm or 15 mm in these pavé huggie hoops. These sustainable diamond earrings are perfect for everyday wear and will add instant glam to any outfit.
3. Washable Silk Tee Set, $198.00 at LUNYA
If you don’t own a comfy set of PJs from LUNYA yet, you’re missing out! The five-star rated washable silk tee set comes in eight colors, including this neutral tan shade pictured above. Available in women’s sizes XS-2XL, this oversized relaxed fit pajama set is made of 100% washable silk and will elevate your sleep because they’re that soft and luxurious.
4. Antique Filmore Duffel, $82.00 at Minted
Minted is known for unique custom gifts, stationery and art. And you can personalize this versatile geo duffel made of 100% premium heavyweight cotton canvas for no extra charge. With 30” butter-soft leather straps, two exterior pockets for easy access, and a zippered interior pocket to keep your valuables in place, this 19" L x 8" W x 10" H travel piece is ideal for women on the go! Whether you’re commuting to work, heading to the gym or going on a weekend getaway, this cute medium-sized bag will come in handy.
5. Down Alternative Duvet Insert, Lightweight - Full/Queen, $219.00 at Parachute
I put this Parachute Down Alternative Duvet Insert on my bridal shower registry and am so happy I did! “Feels and acts like down but it’s not!” says a five-star reviewer about the hypoallergenic microfiber-filled insert. As someone who is sensitive and allergic to down feathers like myself, this hands-down is the best alternative down comforter out there. It also washes nicely and maintains its body with sturdy, double-stitched seams.
6. Lou Link Asymmetrical Necklace, $110.00 at Gorjana
For affordable good-looking jewelry, you’re going to want to take a look at women-owned business, Gorjana. This chunky chain linked necklace features two link sizes for an asymmetrical look which is super trendy for spring 2022.
7. Black Compressive High-Rise Legging, $78.00 at Girlfriend Collective
Women-owned company Girlfriend Collective designs high-quality clothes from recycled materials and they’re a top favorite workout wear brand for women. Take a look at their best-selling style high-rise compressive legging that comes in three different lengths. With over 16,000 reviews averaging at an impressive five-star, this number one seller legging is compressive and squat-proof, ideal for any HIIT, spin, yoga or pilates workout.
8. Salted Caramel Coffee, $14.00 at Copper Cow Coffee
Hey, coffee lovers! Copper Cow Coffee has an eight-pack of Salted Caramel Vietnamese coffee pour-over filters for you to add indulgence to your morning cup. This barista-quality cup of joe is easy to make with no special equipment needed to brew. All you have to do is tear open the packaging, hang over your mug, pour water, and add your favorite creamer.
9. Monstera Deliciosa, $64.00 at The Sill
Bring on those springtime vibes in your home with decorative plants from The Sill. The $58.00 Monstera Deliciosa is The Sill’s bestseller and is famous for its quirky natural leaf holes. A bonus about buying this plant is that it’s super easy to care for—just water it every one to two weeks. Note: Each plant is unique; size and shape fluctuate by season so all measurements are shown as a range. You can pick your planter size and planter color before you checkout.
10. The Duo Olive Oil Set, $74.00 at Brightland
Olive oil contains good fats, antioxidants and is known as a beauty food that promotes glowing skin, eyes and hair, so try Brightland’s Duo Olive Oil Set for under $100.00 for all the benefits You’ll get two different flavor olive oils from California that arrive in 12.7 fl oz glass bottles which have been UV-coated to protect the olive oil from damaging light.
11. Siena Flexi Blush Vented Brush, $20.00 at L’Ange
Say hello to smoother locks with the Siena Flexi Vented Brush invented by haircare expert and L’Ange founder Dalia Lange. This blush pink flexible hairbrush is ideal for detangling and grooming straight, damaged or thin hair. Customers also say the women’s hairbrush is also good “for spreading product throughout my hair and speeding up blow-drying.”
12. Dakota Neoprene Backpack, $185.00 at Dagne Dover
Dagne Dover is a women-owned business that carries hyper-functional bags designed for every lifestyle—and this neoprene water-resistant backpack is at the top of our list. Use this backpack from the office to the gym since it has a laptop sleeve that fits most 13" laptops, as well as a change of clothes and shoes. The medium size is shown above, but this backpack also comes in a smaller or larger size and in other colors besides this heather grey.
13. Chill Tonic 800 MG, $79.00 at TONIC CBD
TONIC CBD curated this zen blend of CBD, ashwagandha, lemon balm and passionflower to provide calming, restorative support for the mind and body. A 30 ML bottle of this chill supplement costs $79.00, but if you’re a new customer to TONIC CBD you can sign up for the brand’s newsletter and snag 15% off.
14. Strawberry Scone Press-Ons Extra Short Round, $10.00 at Olive and June
Women’s-based company Olive and June is known for inventing the best nail products. If you don’t have time to get to the nail salon during the week, buy these press-on nails for an instant manicure. We are digging this Strawberry Scone Hue from Olive and June because it reminds us of Essie’s popular Fiji nail polish color.
15. Tree Napper Cooling Weighted Blanket, $269.00 at Bearby
The Tree Napper Cooling Weighted Blanket is so worth the $269.00 at Bearby. Made of plant-based TENCEL, this 15-pound blanket at dimensions of 40" x 72" keeps hot sleepers cooler and is evenly weighted for a deeper night’s sleep. Choose from 7 different colors to match your bedroom and you also have options to upgrade to a 20-pound or 25-pound blanket for a higher price.
16. Warm All Year Pullover, $165.00 at ADAY
Everyone can use another staple in their wardrobe they can use all year long like this Warm All Year Pullover from ADAY in either a neutral taupe or sage color. In sizes XS-XL, this ultra-cozy pullover will keep you warm during the early spring and transition perfectly to the fall and wintertime.
17. Travel Jewelry Case, $98.00 at Cuyana
It’s always nice to bring your favorite pieces of jewelry on vacation, and this leather travel jewelry case will make your life that much easier. This easily packable oval-shaped design is lined with luxurious Italian suede to keep your beloved necklaces, rings, bracelets, and earrings safe, organized and protected through your travels.
18. Essential for Women Multivitamin 18+, $30.00 at Ritual
It’s important for women to have a good multivitamin for overall health and this one by women-owned company, Ritual, has folate, Omega-3 DHA, Vitamin B12, Vitamin D, Vitamin K2 and Iron. This multivitamin uses a patented beadlet in oil technology that combines oily and dry ingredients in one capsule. Plus, these capsules are delayed-release designed to dissolve later in the small intestine, an ideal place to absorb all those healthy nutrients. These vitamin capsules are essenced with fresh mint to make your daily vitamin intake an even more enjoyable experience. Try them today and get free shipping!
19. Always Pan, $145.00 at Our Place
You’re going to obsess over this multi-purpose cooktop pan in the kitchen. The best-selling Always Pan invented by the women at Our Place is designed to replace eight traditional pieces of cookware. You can fry, boil, steam, stain and saute with this all-in-one fry pan, saute pan, steamer, skillet, saucier, saucepan, non-stick pan, spatula, and spoon rest.
20. Supershroom Immunity Support, $28.00 at Goldmine
Strengthen your immune system with this Supershroom Immunity Support. The girls at Goldmine blended four immune-boosting mushrooms and herbs paired with lucuma and ginger for easy drinking in this 58-gram jar so you can avoid getting sick easily. Enjoy one teaspoon of this antioxidant-rich compound in your morning smoothie, coffee, juice or tea up to three times a day.
21. Multi-Tasker 4-in-1 Makeup Brush, $28.00 at Alleyoop
I cannot wait to buy this award-winning four-in-one makeup brush from Alleyoop. This $28.00 beauty tool comes with essential beauty applicators: a concealer sponge, blush, brow, and eyeshadow brush—all in one travel-friendly tool.
22. Charlotte Bold Ring, $80.00 at Mejuri
Here’s a chunky 9.35 mm. width statement ring from Mejuri that handcrafted in rhodium-plated 925 sterling silver so it’s extra shiny. Wear this ring with all of your other rings for a bold look on date night. This women’s ring comes in sizes four to 10 and has a 60-day return policy if you need to return or exchange.
23. Everyday Bralette, $20.00 at WUKA
WUKA is known for their women’s underwear but they also have an amazing bralette that will be your new go-to! Marked down to $20.00, this wire-free, unpadded made of Eco-friendly Tencel™️ Modal is 3.5 times softer than cotton and gentle on your body when you’re experiencing tenderness or swelling during your period.
24. Burn no. 0 Soy Massage Candle, $30.00 at Maude
So you’ve never purchased a candle that doubles as a moisturizing skin oil? You’re missing out! Use this skin-softening jojoba oil-based massage candle with your boyfriend or husband any night you’re craving a massage. “It doesn’t leave any weird sticky feeling afterward either,” says a Maude customer.
25. Super Serum Skin Tint SPF 40, $48.00 at ILIA
We are digging this Super Serum Skin Tint with SPF 40 because it comes in 20-plus shades so you can find the perfect match to your skin complexion and has a natural, dewy look. The makeup gurus at ILIA developed this clean, light-coverage face makeup formula with a blend of Hyaluronic Acids, plant-based Squalane, and Niacinamide to even tone and soften fine lines and imperfections. Up next…here are black-owned beauty brands worth checking out for brighter skin or healthier hair.
