If you pay attention to skincare trends, you’ve probably seen the viral Oscar Meyer Bologna face mask on your social media newsfeed. The hydrogel mask (which has been consistently selling out for months), is a product of Oscar Meyer itself. “The mask claims to help hydrate and improve elasticity. Oscar Meyer actually partnered with a Korean beauty company to create the mask, which contains ingredients like witch hazel, seaweed, and collagen. The mask can generally be used across all skin types,” says dermatologist Dr. Joshua Zeichner, MD, director of cosmetic and clinical research and associate professor at The Mount Sinai Hospital’s Department of Dermatology. And its design is meant to spark some nostalgia. “The hype is undoubtedly related to the fact that the mask looks like a piece of bologna rather than its actual benefits—it’s fun and silly and creates a sense of nostalgia for many users,” says Dr. Britt Craiglow, MD, an Associate Adjunct Professor of Dermatology at Yale and sees patients in Fairfield, CT.

Is the Oscar Mayer bologna mask actually good for your skin?

“As a hydrogel mask, it can provide hydration, and skin may feel smoother and softer after using it,” says Dr. Craiglow. However, it may not be for everyone. “Like starting any new product, I’m cautious and someone who has extremely sensitive skin,” says Dr. Zeichner. Adds Dr. Cragilow, “Most people should be able to use this mask without any issues, but those with sensitivity or allergy to fragrance should avoid it, as well as people whose skin barrier is not intact.” If you’re not able to get your hands on one, other comparable options that will provide similar benefits, according to Dr. Craiglow, include Neutrogena Hydro Boost Hydrating Hydro Gel Mask and Lancome Advanced Genifique Hydrogel Melting Sheet Mask. But the bottom line: It’s not a total skincare joke. “I typically recommend applying a sheet mask like this intermittently, alongside your regular skincare routine,” says Dr. Zeichner. “While the mask is branded by the popular food, in reality, the mask holds its own legs as a true skincare product.” Next up: Does Dove Soap Work for Acne?

Sources

Dr. Joshua Zeichner, MD, director of cosmetic and clinical research and associate professor at The Mount Sinai Hospital’s Department of DermatologyDr. Britt Craiglow, MD, an Associate Adjunct Professor of Dermatology at Yale and sees patients in Fairfield, CT. Does the Oscar Mayer Bologna Face Mask Really Lead to Softer  Smoother Skin  - 40